Tag: marketing

Build Customer Loyalty

According to a research, 80% of our sales comes from 20% of our customers. This means to keep customers returning, we need to help them remain loyal to our stores. So, here are some of the practices to keep your customers coming back: – Exceed their expectations The easiest, and possibly the most affordable, way to build customer loyalty is to satisfy the customer. At least it used to be! Today, customers not only want their expectations met or satisfied, they want them exceeded. Sometimes this is easier in theory than in practice.......

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